Read Your Sales and Performance
Use Business insights and reports to see what sold, which products or bookings are busy, and where to act next.
In a nutshell
Start with a business question
Useful reporting starts with a decision: what to restock, which service needs more availability, or whether a promotion earned its keep. Choose a date range that matches the question.
Step 1: Review the overview
- Open Home for a quick view of current activity.
- Open Finances, then Analytics, for trends and comparisons.
- Use the same date range whenever you compare two figures.
Step 2: Dig into the detail
- For product demand, open Catalogue, then Orders.
- For appointment demand, open Bookings.
- For in-person sales, open Tools, then POS.
- For customer history, open People, then Customers.
Step 3: Use reports for regular reviews
Open Finances, then Reports, when you need a structured view or export. Keep customer data secure and only share it with people who need it.
Step 4: Act on what you see
Restock strong sellers, improve weak listing photos, adjust appointment availability, or test one well-defined promotion. Review again after enough time has passed to see a real result.
Frequently asked questions
Why don’t sales and payouts match exactly?
Sales may show gross customer activity, while payouts reflect fees, refunds, disputes, pending funds, and the provider’s settlement schedule.
Who should see reports?
Owners, Admins, and Finance team members usually need the broadest financial view. Give Members, Viewers, and Sales only the access needed for their work.
What to do next
Continue with Reports and exports and Revenue and payouts.
Related guides
Add Your First Product
List a product, set prices and stock, set up payouts, and publish it so customers can buy on Ordafy Shop.
Collect Extra Product Details at Checkout
Ask for sizes, personalisation, delivery notes, and other details you need before you fulfil an order.
Manage Orders from Sale to Fulfilment
Review new orders, fulfil them accurately, handle refunds, and keep customers updated.